{"id":150548,"date":"2025-03-21T17:52:01","date_gmt":"2025-03-21T14:52:01","guid":{"rendered":"https:\/\/www.tgrthaber.com\/mavikadin\/?p=150548"},"modified":"2025-03-21T17:52:02","modified_gmt":"2025-03-21T14:52:02","slug":"kim-soo-hyunun-skandali-asya-yuzu-olarak-secildigi-markayi-derinden-sarsti","status":"publish","type":"post","link":"https:\/\/www.tgrthaber.com\/mavikadin\/kim-soo-hyunun-skandali-asya-yuzu-olarak-secildigi-markayi-derinden-sarsti\/","title":{"rendered":"Kim Soo Hyun’un skandal\u0131, Asya Y\u00fcz\u00fc olarak se\u00e7ildi\u011fi markay\u0131 derinden sarst\u0131!"},"content":{"rendered":"

\u0130ngiliz parf\u00fcm markas\u0131 Jo Malone London, Asya y\u00fcz\u00fc olarak g\u00f6rev yapan \u00fcnl\u00fc oyuncu Kim Soo Hyun ile olan el\u00e7ilik s\u00f6zle\u015fmesini sonland\u0131rma karar\u0131 ald\u0131. \u015eirket, ba\u015flang\u0131\u00e7ta bu ay sonunda s\u00f6zle\u015fmesini sonland\u0131rmay\u0131 planl\u0131yordu ancak son g\u00fcnlerde ya\u015fanan tart\u0131\u015fmalar\u0131n ard\u0131ndan bu karar h\u0131zland\u0131r\u0131ld\u0131. Kim Soo Hyun\u2019un, merhum oyuncu Kim Sae Ron ile \u00e7ocukluk y\u0131llar\u0131nda, re\u015fit olmad\u0131\u011f\u0131 d\u00f6nemde ili\u015fki ya\u015fad\u0131\u011f\u0131na dair iddialar\u0131n g\u00fcndeme gelmesi, Jo Malone London\u2019\u0131 bu karar\u0131 almaya y\u00f6neltti.<\/p>\n

K\u0130M SOO HYUN MARKA ANLA\u015eMALARI \u0130PTAL ED\u0130L\u0130YOR<\/h3>\n

Kim Soo Hyun\u2019un ad\u0131, ge\u00e7ti\u011fimiz g\u00fcnlerde \u00e7alkant\u0131l\u0131 bir ili\u015fki skandal\u0131 ile g\u00fcndeme geldi. \u0130ddialara g\u00f6re, \u00fcnl\u00fc oyuncu, daha \u00f6nce \u00fcnl\u00fc oyuncu Kim Sae Ron ile alt\u0131 y\u0131l s\u00fcren gizli bir ili\u015fki ya\u015fad\u0131. Kim Soo Hyun\u2019un bu ili\u015fki hakk\u0131ndaki s\u00f6ylentiler, sosyal medyada geni\u015f yank\u0131 uyand\u0131rd\u0131 ve oyuncunun ki\u015fisel ya\u015fam\u0131, halk\u0131n b\u00fcy\u00fck bir k\u0131sm\u0131 taraf\u0131ndan ele\u015ftirildi. Bu geli\u015fmelerin ard\u0131ndan, Jo Malone London, Kim Soo Hyun ile olan s\u00f6zle\u015fmesini yenilememe karar\u0131 ald\u0131.<\/p>\n

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Jo Malone London, son d\u00f6nemde ya\u015fanan tart\u0131\u015fmalar\u0131n ard\u0131ndan, Kim Soo Hyun ile ilgili reklam materyallerini de kald\u0131rma yoluna gitti. Marka, bu ad\u0131m\u0131, imaj\u0131n\u0131 korumak ad\u0131na att\u0131\u011f\u0131n\u0131 belirtti. \u00dcnl\u00fc oyuncunun halkla ili\u015fkiler y\u00f6n\u00fc ve toplumsal sorumlulu\u011fu g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, bu t\u00fcr tart\u0131\u015fmalar\u0131n markalar\u0131n i\u015f birliklerini zorla\u015ft\u0131rd\u0131\u011f\u0131 bir ger\u00e7ek. Jo Malone London, bu ad\u0131m\u0131 atarak, kamuoyuna kar\u015f\u0131 sorumlu bir duru\u015f sergileyerek, marka imaj\u0131n\u0131 sa\u011flam tutmay\u0131 hedefliyor.<\/p>\n

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TAZM\u0130NAT BEDELLER\u0130 VE HUKUK\u0130 S\u00dcRE\u00c7<\/h3>\n

Kim Soo Hyun\u2019un s\u00f6zle\u015fme gere\u011fi, markalarla yapt\u0131\u011f\u0131 anla\u015fmalarda herhangi bir yasal problem ya\u015famas\u0131 durumunda, reklam \u00fccretinin 2 ila 3 kat\u0131 kadar tazminat \u00f6demekle y\u00fck\u00fcml\u00fc oldu\u011fu belirtiliyor. Bu durumda, Kim Soo Hyun\u2019un reklam verenlere 16 milyar Kore Wonu ila 24 milyar Kore Wonu aras\u0131nda tazminat \u00f6demesi bekleniyor. Bu, \u00fcnl\u00fc oyuncunun hem maddi hem de profesyonel kariyerini ciddi \u015fekilde etkileyebilecek bir durum olarak \u00f6ne \u00e7\u0131k\u0131yor. \u00d6zellikle y\u00fcksek b\u00fct\u00e7eli reklam anla\u015fmalar\u0131na imza atan Kim Soo Hyun i\u00e7in bu miktarlar, \u00f6nemli bir finansal y\u00fck olu\u015fturabilir.<\/p>\n

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D\u0130\u011eER MARKALAR DA K\u0130M SOO HYUN \u0130LE OLAN ANLA\u015eMALARINI G\u00d6ZDEN GE\u00c7\u0130R\u0130YOR<\/h3>\n

Jo Malone London\u2019\u0131n ald\u0131\u011f\u0131 bu karar\u0131n, sekt\u00f6rdeki di\u011fer markalar \u00fczerinde de etkisi oldu\u011fu g\u00f6r\u00fcl\u00fcyor. \u00d6zellikle Prada, Homeplus, Shinhan Bank ve Tous Les Jours gibi b\u00fcy\u00fck markalar, Kim Soo Hyun ile olan reklam ve sponsorluk anla\u015fmalar\u0131n\u0131 g\u00f6zden ge\u00e7irmeye ba\u015flam\u0131\u015f durumda. Baz\u0131 markalar, Kim Soo Hyun\u2019un tart\u0131\u015fmal\u0131 ge\u00e7mi\u015fi nedeniyle i\u015f birliklerini sonland\u0131rmaya karar verirken, di\u011ferlerinin de benzer bir ad\u0131m atmas\u0131 bekleniyor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Jo Malone London, Asya y\u00fcz\u00fc olarak tan\u0131nan \u00fcnl\u00fc oyuncu Kim Soo Hyun ile olan s\u00f6zle\u015fmesini sonland\u0131rma karar\u0131 ald\u0131. \u015eirketin, s\u00f6zle\u015fmesini planlad\u0131\u011f\u0131 tarihten \u00f6nce sonland\u0131rmas\u0131n\u0131n ard\u0131nda, oyuncunun \u00f6zel hayat\u0131na dair ortaya \u00e7\u0131kan tart\u0131\u015fmal\u0131 iddialar bulunuyor. Kim Soo Hyun\u2019un, merhum oyuncu Kim Sae Ron ile k\u00fc\u00e7\u00fck ya\u015fta ili\u015fki ya\u015fad\u0131\u011f\u0131na dair iddialar\u0131n ard\u0131ndan Jo Malone London, oyuncunun imaj\u0131n\u0131n markan\u0131n de\u011ferleriyle uyu\u015fmad\u0131\u011f\u0131na karar vererek bu ad\u0131m\u0131 att\u0131.<\/p>\n","protected":false},"author":28,"featured_media":150567,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[76],"tags":[15043,11171,15044],"class_list":["post-150548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-magazin","tag-jo-malone-london","tag-kim-soo-hyun","tag-kore-medyasi"],"_links":{"self":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts\/150548"}],"collection":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/comments?post=150548"}],"version-history":[{"count":2,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts\/150548\/revisions"}],"predecessor-version":[{"id":150573,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts\/150548\/revisions\/150573"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/media\/150567"}],"wp:attachment":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/media?parent=150548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/categories?post=150548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/tags?post=150548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}