Armut<\/a>‘un sahibi, i\u015f insan\u0131 ve giri\u015fimci olan Ba\u015fak Ta\u015fp\u0131nar De\u011fim, 1978 y\u0131l\u0131nda do\u011fmu\u015ftur ve 2025 y\u0131l\u0131 itibar\u0131yla 47 ya\u015f\u0131ndad\u0131r. 1996 y\u0131l\u0131nda girdi\u011fi Bo\u011fazi\u00e7i \u00dcniversitesi \u0130n\u015faat M\u00fchendisli\u011fi b\u00f6l\u00fcm\u00fcnden 2000 y\u0131l\u0131nda mezun olmu\u015ftur. Ard\u0131ndan Ko\u00e7 \u00dcniversitesi’nde tam burslu olarak MBA yapan De\u011fim, Loyola University Chicago’da MSIMC (Master\u2019s Degree) e\u011fitimini tamamlam\u0131\u015ft\u0131r.<\/p>\n![\"\"](\"https:\/\/www.tgrthaber.com\/mavikadin\/wp-content\/uploads\/Asli-2025-12-09T163742.411.png\" "\\"\\"")
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\nBa\u015fak Ta\u015fp\u0131nar De\u011fim\u2019in kariyeri, T\u00fcrkiye ve ABD\u2019de \u00f6nemli kurumlarda edindi\u011fi deneyimlerle \u015fekillenmi\u015ftir. 2001\u20132002 y\u0131llar\u0131 aras\u0131nda The Coca-Cola Company\u2019de pazarlama departman\u0131nda staj yapm\u0131\u015f, ard\u0131ndan 2003\u20132004 d\u00f6neminde Morgan Stanley\u2019nin Chicago ofisinde marka ileti\u015fimi ve pazarlama s\u00fcre\u00e7lerinde g\u00f6rev alm\u0131\u015ft\u0131r.<\/p>\n
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\n2004\u20132007 y\u0131llar\u0131 aras\u0131nda ACNielsen BASES\u2019in Chicago ve Parsippany ofislerinde k\u0131demli ara\u015ft\u0131rma analisti olarak \u00e7al\u0131\u015fm\u0131\u015f, pazar ara\u015ft\u0131rmalar\u0131 ve t\u00fcketici i\u00e7g\u00f6r\u00fcleri \u00fczerine uzmanla\u015fm\u0131\u015ft\u0131r.
\n2007\u2019de Revlon\u2019un New York merkezine ge\u00e7erek \u00f6nce associate product manager, ard\u0131ndan product manager olarak \u00fc\u00e7 y\u0131l boyunca marka stratejisi ve \u00fcr\u00fcn y\u00f6netimi s\u00fcre\u00e7lerine katk\u0131 sunmu\u015ftur. 2010\u2019da T\u00fcrkiye\u2019ye d\u00f6nerek Ko\u00e7 Holding b\u00fcnyesindeki Tat markas\u0131nda bir y\u0131l s\u00fcreyle marka y\u00f6neticili\u011fi yapm\u0131\u015f, 2011\u2019de ise kariyerinin d\u00f6n\u00fcm noktas\u0131 olan Armut.com giri\u015fimini kurmu\u015ftur.<\/p>\n
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\nARMUT\u2019UN KURULU\u015eU VE BA\u015eAK TA\u015ePINAR DE\u011e\u0130M\u2019\u0130N G\u0130R\u0130\u015e\u0130MC\u0130L\u0130K BA\u015eARILARI<\/h3>\n
2011 y\u0131l\u0131nda T\u00fcrkiye\u2019ye kesin d\u00f6n\u00fc\u015f yapan Ba\u015fak Ta\u015fp\u0131nar De\u011fim, kaliteli hizmet verenleri bulma zorlu\u011funu \u00e7\u00f6zmek amac\u0131yla Armut.com\u2019u kurmu\u015ftur. \u0130lk ba\u015fta yaln\u0131zca 50.000 TL ki\u015fisel sermaye ile kurulan Armut.com, son y\u0131llarda y\u00fczde 700\u2019\u00fc a\u015fan b\u00fcy\u00fcme g\u00f6stermi\u015ftir. Wired UK taraf\u0131ndan Avrupa\u2019n\u0131n En \u0130yi 100 Startup\u2019\u0131ndan biri se\u00e7ilmi\u015ftir.<\/p>\n
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New York\u2019ta Endeavor giri\u015fimi olarak kabul edilmi\u015ftir. 2014 y\u0131l\u0131nda KAG\u0130DER taraf\u0131ndan “Y\u0131l\u0131n En Gelecek Vadeden Kad\u0131n Giri\u015fimcisi”, ODT\u00dc GGT taraf\u0131ndan “Y\u0131l\u0131n Giri\u015fimcisi” \u00f6d\u00fcllerini alm\u0131\u015ft\u0131r. 40.000\u2019e yak\u0131n hizmet vereniyle T\u00fcrkiye\u2019nin lider online hizmet platformu haline gelmi\u015ftir. Avrupa a\u00e7\u0131l\u0131m\u0131 kapsam\u0131nda HomeRun markas\u0131yla b\u00fcy\u00fcmesini s\u00fcrd\u00fcrm\u00fc\u015ft\u00fcr. Armut.com bug\u00fcn T\u00fcrkiye\u2019nin en g\u00fc\u00e7l\u00fc teknoloji giri\u015fimleri aras\u0131nda yer almakta ve milyonlarca kullan\u0131c\u0131y\u0131 hizmet verenlerle bulu\u015fturmaktad\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"
T\u00fcrkiye\u2019nin en ba\u015far\u0131l\u0131 kad\u0131n giri\u015fimcileri aras\u0131nda g\u00f6sterilen Ba\u015fak Ta\u015fp\u0131nar De\u011fim, 2010 y\u0131l\u0131nda kurdu\u011fu Armut.com ile hem hizmet sekt\u00f6r\u00fc hem de teknoloji giri\u015fimcili\u011fi alan\u0131nda \u00f6nemli bir d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00f6nc\u00fcs\u00fc olmay\u0131 ba\u015farm\u0131\u015ft\u0131r.<\/p>\n","protected":false},"author":37,"featured_media":273371,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[491],"tags":[16816,67909,86,5812],"class_list":["post-273340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biyografi","tag-armut","tag-basak-taspinar-degim","tag-kadin","tag-kadin-girisimci"],"_links":{"self":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts\/273340"}],"collection":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/comments?post=273340"}],"version-history":[{"count":2,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts\/273340\/revisions"}],"predecessor-version":[{"id":273385,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/posts\/273340\/revisions\/273385"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/media\/273371"}],"wp:attachment":[{"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/media?parent=273340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/categories?post=273340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tgrthaber.com\/mavikadin\/wp-json\/wp\/v2\/tags?post=273340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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